WEB DRAMA: Technological affordances and storytelling (paratext, intertextuality and adaptation)

Module Title: Media, Culture and Society

WEB DRAMA: Technological affordances and storytelling
 (paratext, intertextuality and adaptation) 

20 march 2015 

1. ON STORYTELLING: BACKGROUND AND REFERENTS 

1.1 POSTMODERNISM AND FILM: CANNIBAL HOLOCAUST (1980) 

- Breaks the barrier between text and audience
- The idea of "surrounding apparatus" 
- The audience as a voyeur 
- Metacinema (film-within-a-film) 
- Mockumentary depicturing a cliché 




1.2 TRANSMEDIA STORYTELLING

1.2.1 PARATEXT

1.2.2. INTERTEXTUALITY 

1.2.3. ADAPTATION

1.2 THE FIRST WEBSERIE: THE SPOT (1995) - PARATEXT, INTERTEXTUALITY, ADAPTATION  

1.3 JENNICAM (1997-2004) - VOYEURISM 

1.4 KIKE NARCEA - DON'T JUMP THE LINE (2007) - METACINEMA 

1.5 CRISTINA DE MIDDEL: AFRONAUTS (2012) MOCKUMENTARY  DEPICTURING A CLICHÉ 

*REFLECTIVE QUESTIONS: 
-Do you have any favorite storyteller? 
-What is your opinion on mockumentaries?
-Do you think storytelling can help us end with clichés?
-What is your opinion about social media and self-exposure in social media?

2. STORYTELLING IS EVERYWHERE  

2.1 VIDEOBLOGERS 

KAT BLAQUE #MENINISM

2.2 FASHION FILMS 

AGENT PROVOCATEUR CAMPAIGN - The four dreams of miss X - by Mike Figgins (2007)

KATE MOSS IS 'MISS X' PART 1 'DREAMS' from arlen figgis on Vimeo.

2..3. DOCUMENTARY PROJECTS - LAIA ABRIL 

HARD TO TELL 

Hard to Tell* / FABRICA from laia abril on Vimeo.




ASEXUALS PROJECT

http://asexualsproject.com/


2..4. PERSONAL PROJECTS AND CONTESTS 
RAFAEL R. VILLALOBOS: Opera director

Caballeria Rusticana & Pagliacci 

- Garcia Lorca: Blood Weding (1932)
- Ingmar Bergman: The magic flute (1975)
- David Simon: The Wire (2002-2008)

*REFLECTIVE QUESTIONS: 
-Do you have any favorite videoblogger?
-Have you ever saw other fashion films? 
-Have you ever used storytelling for your own projects?

*GROUP ACTIVITY: 
- Tell your own story on life and death. Get inspired by Laia's video and other examples shown in the class. 

3. NETWORKED STORYTELLING 

3.1 INSIDE THE STORY - ADAM WESTBROOK 

3.2. WHY STORYTELLING MATTERS?

*REFLECTIVE QUESTIONS: 
-Do you find music and sound useful tools for storytelling?
*ACTIVITY: 
-In groups. Propose a paratext, intertext or adaptation of ' Hard to Tell' by Laia Abril  


BIBLIOGRAPHY 

Lawrence Grossberg, Ellen Wartella & D. Charles Whitney, Media Making: Mass Media in Popular Culture, Thousand Oaks, CA: Sage, 1998.
Vincent B. Leitch, Ed., Norton Anthology of Theory and Criticism, New York: W.W. Norton, 2001.
Dominic Strinati, An Introduction to Theories of Popular Culture, New York: Routledge, 1995.
W.J.T. Mitchell's "U Chicago Media Theory Glossary"
Kristi Siegel, "Introduction to Modern Literary Theory"

Georg Stanitzek, "Texts and Paratexts in Media," Critical Inquiry 32.1 (Autumn 2005): 27-42.
J. Gray, Show Sold Separately. Promos, Spoilers, and Other Media Paratexts , New York University Press, New York and London, 2010
WESTBROOK, Adam (Ed), Inside The Story, HotPursuit Press, 2013 
Kevin Williams, "Introduction: Unraveling Media Theory" and "Section 1: Developing the Field: A History of Media Theory," in Understanding Media Theory, London: Arnold, 2003: 1-70.

W. J. T. Mitchell, "Medium Theory: Preface to the 2003 Critical Inquiry Symposium," Critical Inquiry, 30/2 April, 2003.

Watch: Marshall McLuhan clips on CBC (http://www.cbc.ca/archives/)
The World is a Global Village (1960)
McLuhan predicts 'World Connectivity' (1965)
A Pop Philosopher (1965)
Oracle of the Electronic Age (1966)
McLuhan and Mailer Go Head-to-Head (1967)

Media Studies: http://www.peterasaro.org/courses/2011MSI.html